Newsletter - ADDvantage Returns to California for Annual World Conference 12:00:00 AM<font face="Arial">May 2016 -- After three long years, the USPTA World Conference is heading back to the West Coast and a brand new location &#8211; the beautiful and serene Indian Wells, Calif. Join us in sunny California at the Hyatt Regency Indian Wells Resort &amp; Spa, Sept.Enhance Your Performance With Compression Apparel 12:00:00 AM<font face="Arial">May 2016 -- F<font>or today&#8217;s tennis player, much of the equipment has changed dramatically from what was considered &#8220;performance&#8221; in the 1980s and 1990s. Racquets have evolved from wooden to carbon fiber to high-end performance materials such as TeXtreme, Balsalt, Aero, Speed and Burn.Master the Power of Doubles Instruction 12:00:00 AM<font face="Arial">May 2016 -- <font>Teaching doubles can and should provide some of the most powerful and useful tools to our students that they can use throughout their lives. A teaching pro should develop a player to be connected to his or her partner, both mentally and physically.Creating Passionate Problem Solvers on the Court 12:00:00 AM<font face="Arial">May 2016 -- A<font>s a coach, what is your greatest joy? Is it seeing your player win a match? Or is it seeing your player utilizing a philosophy you helped foster to confidently change the course of a match that shows his or her love and respect for the game? While each coach approaches this answer personally, I want to suggest that the best way to create tennis players for life is to ensure they understand completely the problem- solving aspect of the game. <br><br>One the greatest joys I find as a coach comes with seeing a player get the point of strategies and drills in such a way that he or she incorporates those strategies and drills into a whole approach to the game, as opposed to using them just to win a particular match.Making a Difference on the Tennis Court – Stories Behind the Faces 12:00:00 AM<font face="Arial">May 2016 -- Si<font>nce its inception in 2006, ThanksUSA has awarded nearly 3,700 scholarships totaling more than $11 million. By partnering with ThanksUSA, USPTA has donated $11,000 to the organization, and its divisions and members have donated more than $65,000 to the general scholarship fund in the last three years.Four Benefits of Attending USPTA Conferences 12:00:00 AM<font face="Arial">April 2016 -- USPTA conferences and workshops are very helpful for tennis pros to better themselves. The first-ever &shy;USPTA Southern U30 conference was a great success thanks to &shy;Marley Woods and Dan Beedle, who organized every detail of this event, and to great speakers from all over the country to share their knowledge.The Ten Commandments of Being a USPTA Professional 12:00:00 AM<font face="Arial">April 2016 -- <font>Having been a teaching professional and in the tennis industry for 35 years, it is amazing all the opportunities that have come my way. With a lot of hard work, a little bit of luck and a lifetime of experiences, you too can achieve your personal dreams.Invest in Yourself 12:00:00 AM<font face="Arial">April 2016 -- <font>There are a lot of articles that discuss how to come up with new programs, market your programs to others, and drills to use with clients, but very few that deal with the future of tennis professionals. When the topic of the future is brought up, many people immediately think it will only be about retirement and financial planning, and those are topics that too few professionals consider.“20 point” Inspection Tool for Youth Tennis 12:00:00 AM<font face="Arial">April 2016 -- <font>When I see great junior players, some of the questions I ask them are, &#8220;Who were your first coaches? Who taught you to play?&#8221; These coaches inspired those players and gave them the foundation for success! Are you that coach? Does your program fill that role? While many clubs run strong and successful junior programs, here are several components that you can use to compare and enhance how you operate today.&nbsp;</font></font><div><ol><li><font face="Arial">Select your 10U coaches based on their ability to communicate, manage the court, and most importantly, connect and have fun with their students.</font></li><li><font face="Arial">Clearly communicate to your coaches the teaching philosophy and teaching progressions you wish to use at your club, and especially within your Foam Ball to Yellow Ball Junior programs.Prince Provides the Largest Sweet Spot in Tennis 12:00:00 AM<font face="Arial">March 2016 -- <font>USPTA official racquet partner, &nbsp;Prince<sup>&reg;</sup> Global Sports is known the tennis world over for its revolutionary racquet technology and design. In 1976, the original Prince Classic changed tennis overnight with a sweet spot that was 50 percent larger than any other racquet available at the time.Changing the Game 12:00:00 AM<font face="Arial">March 2016 -- When Christi Turdo started playing tennis 30 years ago in her hometown of West Palm Beach, Fla., tennis (and life in general) seemed much simpler. There were fewer choices with only a few big brands of the small multi-layered, laminated racquets; the short shorts and the tight-fitting, all-white clothing donned by the men was the standard of the day.Tennis Resources to Launch Improved Website with Unlimited Streaming 12:00:00 AM<font face="Arial">March 2016 -- The world&#8217;s premier search engine for all things tennis is now easier to use, available to stream online, and offers free membership for all USPTA members.</font><div><font face="Arial"><span class="Apple-tab-span" style="white-space:pre"><br></span> recently launched a long overdue overhaul of its website with improved features and a new, clean look. The updated website will be home to thousands of hours of instruction, including lessons, drills, audio seminars, articles, high-speed and slow-motion film, and much more that is related to all levels and aspects of the game of tennis.USPTA Donates $5,000 to ThanksUSA Scholarship Fund 12:00:00 AM<font face="Arial">March 2016 -- <font>In an effort to continue its support of the Tennis Thanks The Troops campaign, USPTA donated $5,000 in January to ThanksUSA&#8217;s scholarship fund. Since partnering with ThanksUSA in 2013, USPTA has donated $11,000 to the organization, and its divisions and members have donated more than $65,000 to the general scholarship fund in the last three years.</font></font><div><font face="Arial"><span class="Apple-tab-span" style="white-space:pre"><br></span>&#8220;The USPTA&#8217;s contribution is a terrific way to start off 2016.Receiving the Ball 12:00:00 AM<font face="Arial">March 2016 -- Receiving the ball is as important in tennis as sending the ball. Many times coaches tend to stress sending the ball through hand or racquet feeds.Master Pro by the Numbers 12:00:00 AM<font face="Arial">February 2016 -- So you ask, what is the deal with these Master Pros? Read on for interesting facts about USPTA Master Professionals.&nbsp;</font><div><font face="Arial"><span class="Apple-tab-span" style="white-space:pre"><br></span>In 1983, the USPTA announced a new class of membership &#8211; Master Professional.Up Close & Personal: Q&A with Prince Brand Manager Miguel Rosa on Prince-USPTA Member Benefits 12:00:00 AM<font face="Arial">February 2016 -- Prince regional Brand Manager Miguel Rosa is passionate about his job and the opportunity it brings for him to work directly with USPTA members. Covering Florida and parts of the Caribbean gives him a large area to cover and plenty of opportunity to help educate &shy;USPTA members on the Prince &shy;benefits.</font><div><font face="Arial"><span class="Apple-tab-span" style="white-space:pre"><br></span>&#8220;I honestly enjoy being able to meet and help the many diverse &shy;USPTA Professionals that live and work in my territory.Rainy-day Tennis on the Racquetball Courts 12:00:00 AM<font face="Arial">February 2016 -- Early on in my career I added racquetball and squash to my list of sports just because they were related racquet sports and because I could get a racquet workout indoors on a rainy day. The obvious next step for me, since tennis was my main sport, was to play tennis on the racquetball courts on rainy days.Trip of a Lifetime to the US Open 12:00:00 AM<font face="Arial">February 2016 -- The vibrant atmosphere of the US Open was highlighted by the suite we enjoyed on the mezzanine level of Arthur Ashe Stadium,&#8221; Chuck Poteet recalls, &#8220;with great food and unbelievable seats to view the matches.&#8221;</font><div><font face="Arial"><span class="Apple-tab-span" style="white-space:pre"><br></span>He&#8217;s referring to the once-in-a-lifetime opportunity he and his wife Freda enjoyed at the US Open after winning the grand prize in the Tennis Thanks the Troops contest.</font></div><div><font face="Arial"><span class="Apple-tab-span" style="white-space:pre"><br></span>Tennis Thanks the Troops is a campaign organized by ThanksUSA, which since 2006 has provided more than $11 million in educational scholarships to the children and spouses of our servicemen and women. Awardees represent all military branches&#8212;Army, Navy, Air Force, Marine Corps, Coast Guard, National Guard and Reserve&#8212;and come from each of the 50 states and the District of Columbia.Individual/Family Health Insurance Options 12:00:00 AM<font face="Arial">January 2016 -- As an individual trying to independently purchase health insurance for yourself &#8211; and perhaps for your family &#8211; you probably feel overwhelmed. High prices and few affordable choices are one part of the challenge; understanding complex policies plus the consequences of health care reform is another.Q&A with USPTA’s National Tester – Sid Newcomb 12:00:00 AM<font face="Arial">January 2016 -- <b>In October, USPTA announced the hiring of Sid Newcomb as the &shy;Association&#8217;s National Tester. Get to know Sid and what he plans to bring to the certification process.</b></font><div><font face="Arial"><br></font></div><div><ol><li><span style="font-family: Arial;"><b><i>Explain what your new role as &shy;USPTA&#8217;s National Tester entails.</i></b>The role of the national tester is to work closely with the head testers from each division and the national testing committee to provide a certification training and testing process that is consistent and uniform across the entire country and all countries that are working with the USPTA.</span></li><li><span style="font-family: Arial;"><b><i>What made you decide to apply for the position? </i></b>&nbsp;I applied for this position because I felt like at this time in my career, I would like to invest my energy in having a positive influence on our great sport on a scale that is bigger than the role I have had at one club as the tennis director.</span></li><li><span style="font-family: Arial;"><b><i>What goals do you have for testing and certification?</i></b> &nbsp;My goal is to participate with our testers and head testers to provide the best certification process in the world for our organization&#8217;s applicants.</span></li><li><span style="font-family: Arial;"><b><i>What are you most looking forward to in your new position? </i></b></span><span class="Apple-tab-span" style="font-family: Arial; white-space: pre;"></span><span style="font-family: Arial;">I am looking forward to the many challenges that lie in front of me and the organization as we are heading to some real changes both in processes and in moving the World Headquarters to Lake Nona, Fla.Prince TeXtreme Promises a Racquet for Every Player Type 12:00:00 AM<font face="Arial">January 2016 -- USPTA official racquet partner, Prince&reg; Global Sports, set the tennis world on fire when it unveiled the world&#8217;s first oversize racquet, the Prince Classic, 40-years ago. Ever since then, the company has continued to revolutionize the game of tennis through a relentless pursuit to innovate and develop racquets with game-changing technologies that set the standard.TGA and USPTA Work Together to Provide Professionals a Unique Opportunity to Ensure Their Future 12:00:00 AM<font face="Arial">January 2016 -- The USPTA, diligently on the lookout for ways to impact its membership and ensure the future for tennis professionals nationwide, has discovered a landscape-changing endeavor that is bringing youth and families into tennis.</font><div><font face="Arial"><span class="Apple-tab-span" style="white-space:pre"><br></span>TGA Premier Youth Tennis, an educational, motivational and innovative youth sports business model, creates a blueprint for USPTA Professionals to impact thousands of students and families in their community. The blueprint empowers USPTA Professionals to use their skills and TGA&#8217;s business model to build a tennis ecosystem throughout their community.The Ins and Outs of the Commercial Facility 12:00:00 AM<font face="Arial">January 2016 -- <font>A &nbsp;commercial facility is a very popular place for USPTA professionals to work, especially in the Midwest, North, Northeast and Northwest. A lot of the time the weather dictates this and one must have a commercial facility in order to have a tennis business in these locations.Thoughts on the Kick Serve for Developing Juniors 12:00:00 AM<font face="Arial">January 2016 -- Players spin the serve for the downward curve created by either slice or topspin. At a higher level of play, these spins are used to open the court or create difficulty for the receiver.Alternative Concepts to Teaching Under 10s 12:00:00 AM<font face="Arial">January 2016 -- Over the last 10 years of running my tennis school in a suburb of Atlanta, kids were arriving at the courts with very little skill development. Because of the lack of physical education in a lot of the local schools and the parents not working on basic hand-eye coordination training at home, kids were under-prepared for the class.